SmashFly Technologies Helps Recruitment Marketing Professionals Earn SHRM Professional Development Credits

Transform Virtual™ Event and Ongoing Transform Academy Accelerate Recruitment Marketing from Aspiration to Certification

CONCORD, Mass., June 18, 2018 --- SmashFly Technologies, the leader in enterprise recruitment marketing technology, today announced details of its Virtual Recruitment Marketing Conference, Transform Virtual™, as well as its popular Transform Academy program.

Transform Virtual™ is a half-day event being held on Thursday, June 21, 2018. Now in its third year, Transform Virtual™ gives talent acquisition, recruitment marketing and employer branding professionals the opportunity to learn from leading organizations such as Boeing, Toyota, Fiserv, H&M and more without having to physically leave the office. The opening keynote titled The New Take on Diversity, delivered by Globoforce’s CHRO, Steve Pemberton, starts at 11:00 a.m. ET. Eight subsequent sessions follow with a closing keynote at 4:30 p.m. by the Founder and CEO of Hanson Robotics, Dr. David Hanson, also known as the designer of the world’s most humanlike robots.

Transform Virtual™ is valid for 5.25 professional development credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM. Registration details can be accessed here: 

SmashFly’s Transform Academy is a self-paced “MOOC” style curriculum that enables recruitment marketers to earn professional certification. Valid for 8 PDCs for the SHRM-CPSM or SHRM-SCPSM, it consists of nine courses and one final examination. Course participants learn cutting-edge recruitment marketing principles including how to humanize the candidate experience and gain access to a growing community of 400+ leading certified recruitment marketers.

Josh Zywien, Vice President of Marketing, SmashFly, commented, “We’re 100 percent focused on advancing the discipline and craft of recruitment marketing. Having SHRM recertify our curriculum means we’re meeting the highest standards in the industry. I’m excited to welcome our attendees to Transform Virtual™ and hope many of them decide to further their studies through our Transform Academy.”

SHRM certifications are well-respected as the gold-standard for competency and knowledge in the HR industry. For more information, please visit www.shrm.org

About SmashFly Technologies
SmashFly’s Enterprise Recruitment Marketing Platform helps companies hire people who fit by delivering everything talent acquisition teams need to market their employer brand across all channels, develop and nurture targeted pipelines through intelligent automation and generate rich behavioral insight to optimize experiences and investments in real-time. To learn more about how SmashFly can help your business, visit www.smashfly.com and follow us on Twitter @SmashFly.

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