How to Become an HR Influencer

In this recent SHRM article, The Devon Group CEO Jeanne Achille offers her thoughts on how to advance one’s position as an influencer.

When blogger Suzanne Lucas learned that a national bakery chain was illegally requiring job applicants to work a trial shift for free, she turned it into a teachable moment.

“Hiring is frustrating, and hiring for overnight work is definitely more challenging than hiring for daytime shifts, but you

still can’t require five hours of free labor,” she wrote in a column posted to her Evil HR Lady - (https://www.evilhrlady.org/ ) website last fall.

The article also went out to her 30,000 Facebook followers, the 9,700 subscribers to the Evil HR Lady newsletter, and millions of readers of Inc. magazine. Technically, Lucas still runs an HR advisory firm out of her home in Basel, Switzerland—a business she started in 2009 when she left a corporate HR job outside of Philadelphia to join her husband overseas. But these days, consulting is mostly a sideline for her.

The popularity of the HR-centric commentary she began writing for fun and posting to Evil HR Lady in 2006 has led to steady, paid gigs writing about HR for several widely read media outlets, including CBS News and Inc. These assignments, in turn, led to a slew of lucrative public speaking opportunities worldwide that now generate the lion’s share of Lucas’ income.

To keep reading the piece and see what Jeanne had to say, visit https://www.shrm.org/topics-tools/news/hr-magazine/how-to-become-hr-influencer.